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EO South Pacific “Ignite” videos

In November 2013, EO (Entrepreneurs’ Organisation) South Pacific Region held an event for global members in Sydney featuring guest speakers Tim Ferriss (author of 4 Hour Week, 4 Hour Body, etc), Paul Cave (Bridge Climb founder), and a number of other motivating business speakers. A year out, to promote the event, we produced a video to launch the event that focused primarily on Sydney as a great destination as, at that point, speakers were still be negotiated. Subsequently, once a few key speakers had been confirmed, we updated the video to focus more on promoting the event content.  And the promotion obviously helped as the event was sold out four months before it took place.


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